Reformation Inc. is a sustainable womenswear brand established in 2009, focusing on creating fashionable, modern apparel and accessories. It aims to have a positive impact on the environment and people's lives. As of 2025, the brand boasts over one million Active Customers and has achieved significant net revenue growth with a compound annual growth rate of 34% from 2015 to 2025.
Reformation primarily operates through direct-to-consumer (DTC) sales, with approximately 90% of its net revenue generated from this channel in 2025. The company focuses on optimizing product offerings based on customer preferences and testing new styles in small quantities, leading to high full-price sales.
Not disclosed in the provided filing text.
This summary is generated automatically from the company's own filing and may contain errors or omissions. It is a reading aid, not a substitute for the filing itself, and it is not advice.
The expected date is Jul 30, 2026. Shares are priced at $15.00. Reformation Inc. is headquartered in United States and incorporated in DE. It is classified under Women's, Misses': and Juniors Outerwear.
Reformation Inc. has filed 3 times, starting with a S1/A on Jul 20, 2026.
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Reformation Inc. IPO details — tracked by DiscoverIPO: https://www.discoveripo.com/ipo/reformation?utm_source=embed&utm_medium=text&utm_campaign=reformation
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Reformation Inc. is expected to list on Jul 30, 2026.
Registration statement filed with the U.S. Securities and Exchange Commission. Retrieved Aug 27, 2026.
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Initial filing.
No tracked deal terms changed in this amendment.
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